Top stories are the results that appear in Google’s carousel (a selection of three articles) when users search for facts or names related to a topic. Most of the time, these results are from editorial-type sites. However, blogs and other websites can also make it into the carousel if they provide quality content that is relevant to users’ queries. The key to gaining visibility in the top stories is optimizing the site’s structure, its performance on mobile devices and other criteria that influence ranking. WordLift optimizes these and other essential web signals so that your content always ranks well with search engines.